Paper: Examining the influence of cigar and cannabis co-marketing on packaging perceptions: An experiment with a sample of US youth

2 months ago

Highlights We ran an experiment examining cigar and cannabis co-marketing on packages. Participants were US youth (ages 15–20) who used or were susceptible to cigars. Co-marketing led youth to think that products do not contain nicotine or tobacco. Co-marketing led to higher susceptibility to using the product shown. Abstract Significance Cigars are sometimes marketed with […]