Cheech And Chong Global Holdings President On Importance Of Medical Marijuana: ‘Cannabis Is Medicine’
As adult-use cannabis markets gain traction across the U.S., medical marijuana — a cornerstone of early cannabis reform — seems to be losing its place in policy discussions.
Despite its importance, the focus on adult-use legalization has overshadowed the medical marijuana conversation, raising concerns within the industry.
Brandon Harshbarger, president of Cheech and Chong Global Holdings, discussed this shift in an interview before his appearance at the Benzinga Cannabis Capital Conference.
Medical Cannabis: The Forgotten Pillar
Harshbarger emphasized the centrality of medical marijuana in the initial stages of cannabis reform.
“One of the things I hold most dear to my heart, and it is part of the ethos of this company, is that cannabis is medicine,” he stated. However, as recreational cannabis markets expanded, the focus on medical use …