PaperPlanes CEO Charts Profitable Course Amid California Cannabis Quakes
Paul Weiss, CEO of PaperPlanes, is shaping a future for the California-based premium cannabis concentrates brand known for its exceptional product range since 2012.
The brand’s journey from a smaller unknown player to a market leader is marked by its commitment to quality and innovation.
Here’s a look into Weiss’ business success as we gear up to hear him and other market giants Thursday, Feb. 22 at the Benzinga Market Spotlight: California event.
Wall Street to Weed
Weiss’s transition from finance to the forefront of the cannabis industry embodies a daring shift toward an area ripe with potential.
His strategic alliance with Carter Latimer, the founder of PaperPlanes, set the stage for a collaborative effort to propel the brand to new heights. Since taking the helm in February 2021, Weiss has been pivotal in securing substantial funding to ensure the brand’s robust growth and market presence.