Oregon’s Hemp Industry Thrives with Laurelcrest Leading the Way
Oregon’s cannabis industry has long been a pioneer, crafting quality products while challenging perceptions around plant-based medicine. At the heart of this movement is Laurelcrest, a McMinnville-based, family-owned business redefining hemp’s role in wellness. Since 2018, under the guidance of President Danielle Bernstein, Laurelcrest has grown from local roots to a global powerhouse, exporting custom hemp solutions to over 2,000 clients in 14 countries.
A Mission Beyond Profits
According to Bernstein, Laurelcrest’s mission extends far beyond commerce.
“Our primary goal is to advance the industry, advocating for collective legalization and ensuring safe, effective plant-based products are accessible,” she explained.
Laurelcrest strives to reframe hemp as a tool for wellness rather than simply a recreational substance.
“In the long run, I play a small role in a decades-long movement to legalize and de-stigmatize this plant,” Bernstein shared.
Innovation with Integrity
Laurelcrest’s impressive, GMP-certified 18,000-square-foot facility in McMinnville embodies the company’s mission of striving for quality and transparency. From raw cannabinoids to finished product solutions, Laurelcrest maintains rigorous standards, including third-party testing, USA-grown hemp, vegan certification, and a steadfast focus on compliance.
“We gauge our success through customer trust and satisfaction,” said a Laurelcrest spokesperson.
Bridging Cultures: Insights from Thailand
Bernstein’s recent trip to Thailand, where she connected with traditional plant-based healing, reinforced her vision for Laurelcrest’s future. Attending a cannabis conference in Bangkok, she explored the region’s rich medicinal history, meeting a family whose baby found seizure relief through safe cannabinoid treatment.
“Experiences like these are reminders of the true medicinal potential of cannabis that should guide our industry’s future,” Bernstein reflected.
In Thailand, where cannabis is being embraced as a medicine again, Bernstein discovered untapped opportunities in wellness tourism, a global sector projected to reach $1.37 trillion by 2028.
“Thailand could certainly lead the world in producing plant-based medicines, blending Eastern and Western medicinal approaches,” she shared, underscoring the broader economic and cultural benefits of a medicinal approach to cannabis.
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Setting a New Standard in the Hemp Industry
As Laurelcrest expands, they remain steadfast in their mission of accessibility, ethics, and innovation. Oregon’s cannabis scene thrives on innovation, but it’s companies like Laurelcrest that ground the industry in purpose and authenticity. From McMinnville to Bangkok, Bernstein’s leadership is shaping plant-based medicine’s future with a thoughtful blend of tradition and progress.
For Laurelcrest, the path forward is about legacy, bridging cultures, and honoring the healing potential of cannabis on a global scale.
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