Florida Cannabis Legalization Amendment Ads Hit Airwaves: The First 4 Pitches For Legal Weed In The Sunshine State

Smart and Safe Florida, the group behind Florida’s ballot measure to legalize marijuana for recreational use, is hitting the TV screens and airwaves across the Sunshine State with four campaign ads to get its views across.

“A smart and safe Florida means a regulated marijuana market where Floridians no longer need to turn to illicit cartel-trafficked products on the streets,” said Smart & Safe’s spokesperson Morgan Hill in a prepared statement, reported by Florida Politics.

On April 1, the Florida Supreme Court approved the recreational marijuana constitutional amendment, known as Amendment 3, for which voters will decide in the November 2024 election.

The advocacy group’s ads are being aired across the state over TV, radio, streaming and on digital sites. Having spent more than $5 million, the ads are crisscrossing the state to bring attention to Florida’s upcoming November election and Amendment 3.

“More than half of Americans already enjoy access to safe, regulated marijuana, and we believe …

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