Canada’s Largest Cannabis Retailer High Tide Partners To Bring Marijuana Offerings To Events
Canadian cannabis retailer High Tide Inc. (NASDAQ:HITI) (TSXV:HITI) (FSE: 2LYA) entered into a joint venture with Positive Intent Events (PIE) to position itself in Canada’s nascent cannabis hospitality sector. The announcement follows Alberta’s decision to allow licensed cannabis pop-up stores at adults-only festivals and events.
The biggest marijuana retail chain in Canada aims to expand its offerings to events and while working with PIE to create additional opportunities for cannabis pop-ups across the country.
“As Canada’s largest retail cannabis chain, we intend to bring the power of our innovative and disruptive discount club model that has helped us achieve almost 11% market share in the Canadian provinces where we operate, into the nascent world of cannabis sales at adults-only events, such as music festivals, comedy shows, and business conferences,” stated …