CannPowerment, The Startup Behind ButACake, Takes Home Top Prize At Benzinga’s Cannabis Market Spotlight
CannPowerment took home the top prize at the 2024 Canna Founders Pitch Competition in New Brunswick, New Jersey.
The competition, which concluded the Benzinga Cannabis Market Spotlight on Monday (June 17), featured five innovative cannabis ventures.
But it was CannPowerment’s CEO Matha Figaro — the innovator behind ButACake edibles — who impressed the panel of judges to snag first place and a $5,000 prize.
Bada Bloom Inc., Jades Elevation, TLEHL and The White Oak Bridge also took part in the “Shark Tank”-like contest, with White Oak taking home the second place prize.
Benzinga Cannabis, in partnership with Curaleaf’s corporate philanthropy arm Rooted In Good, chose these businesses from a competitive pool due to their unique advantages, strong teams, business viability and potential for scalability.
Judges evaluated the entries before a capacity crowd at the New Brunswick Performing Arts Center; each entrant boasts a competitive advantage, team strength, business viability, and scalability potential.
For these ambitious entrepreneurs, the Benzinga Cannabis Market Spotlight event served as an unmatched opportunity to connect with industry leaders and gain significant exposure.
CannPowerment
Figaro, a pastry chef with expertise in the food regulation and compliance space, …