Cheech And Chong Brand CEO Talks Cannabis Retail Expansion And Designs That ‘Resonate With The Legacy Of 52 Years’
At the recent Benzinga Cannabis Capital Conference, Jonathan Black, CEO of Cheech and Chong’s Global Holdings, highlighted the transformation in cannabis retail experiences. Black shared insights during a side interview before his panel discussion, emphasizing the importance of learning from each event.
“I always look for something to learn,” he said, praising the diverse perspectives that Benzinga events bring together.
Cheech and Chong’s dispensaries are recognized for creating more than just transactions; they aim to craft memorable experiences. While Black credits his team for their efforts, he noted the detailed attention to the ambiance of their stores.
“We have designed the look and feel to resonate with the legacy …