Could Other Social Media Platforms Learn From X’s Cannabis Advertisement Strategy?
X, formerly Twitter, is the only mainstream technology/social media platform to allow open discourse and advertising for cannabis-related products.
That’s according to Alexa Alianiello, X’s U.S. sales and partnerships leader. In an exclusive interview during the Benzinga Cannabis Capital Conference, Alianiello expressed pride in X’s role as a pioneer in creating a safe space for cannabis-related expressions.
“We really are the only public platform that allows for the free expression of cannabis conversation,” Alianiello said, emphasizing X’s unique position in the tech industry. The platform not only permits discussions often taboo in other spaces but also supports the advertising of cannabis businesses as …