Exclusive: Mike Tyson’s Cannabis Brand TYSON 2.0 Partners With PHCANN International In Germany & UK, Expanding European Footprint
TYSON 2.0, the premium cannabis brand of legendary boxer, entrepreneur and advocate Mike Tyson and Carma HoldCo Inc. are teaming up with the multinational pharmaceutical company PHCANN to exclusively cultivate, manufacture and distribute TYSON 2.0 branded THC products across Germany and the UK, Benzinga has exclusively learned. PHCANN is a multinational pharmaceutical company with headquarters in Amsterdam and a representative office in Germany.
“Collaborating with PHCANN to bring my premium TYSON 2.0 cannabis products to Germany and the UK is a natural move as industry heavyweights,” said TYSON 2.0 co-founder and chief brand officer Mike Tyson. “I’m excited to make our world-class products available to medical cannabis patients in the region. Together, we’re setting new standards and delivering something that no one else is bringing to the table.”
PHCANN International co-founder Yuval Soiref said the company chose to partner with Carma HoldCo for “their excellence in leveraging cultural influence to redefine industries. TYSON 2.0’s …