Good 2 Grow Founder Wants To ‘Turn Challenges Into Opportunities For New Businesses,’ Offers Expertise On Latest Cannabis Trends
At the recent Benzinga Cannabis Capital Conference, Lucas Jarzem, founder of Good 2 Grow Solutions and Resell Canna Equipment, shared his analysis of the current cannabis industry from a Canadian viewpoint. Traveling from Canada to participate, Jarzem sought to engage with U.S. executives and explore new packaging solutions that might be transferred to the Canadian market.
Economic Pressures And Strategic Responses
Jarzem discussed the substantial drop in cannabis prices in Canada, noting it as an indicator of the commodity nature of the product.
“We are witnessing a major contraction in cannabis pricing in Canada, similar to what we’ve seen unfold in California. This has opened up avenues for businesses to acquire critical resources at a fraction of the cost,” he explains.
This pricing pressure, exacerbated by high taxes, is leading to a high failure rate among Canadian cannabis companies — a trend also visible in California.
He highlighted how this economic environment creates a surge in available equipment and materials, which are then sold at reduced rates. His companies, …