NASDAQ-Listed Aurora Cannabis Breaks Up With Uruguay: It’s Not You, It’s The Market

In a dramatic turn, Aurora Cannabis (NASDAQ:ACB) announced its breakup with Uruguay, closing operations by the end of September 2024. Acquired for $263 million in 2018, Aurora’s exit underscores a harsh reality: the market failed to meet its criteria for future growth, dashing hopes of becoming a leader in medical marijuana and hemp production.

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Challenges In Paradise

Despite its potential, Uruguay’s cannabis industry has struggled with costly production and stagnant sales. The country faced numerous challenges, including a limited variety of strains and restricted THC flower availability, which hindered product diversity and the development of a robust supply chain.

Additionally, a lack of regulations to …

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