Rich The Kid And Jim Jones Talk Weed: ‘It Helps People More Than It Hurts… America Has Legalized Way Worse Things’
“Weed helps people more than it hurts… I’d tell Congress: help us make it legal and provide more jobs around the world,” says famed rapper Rich The Kid in an exclusive interview, accompanied by Jim Jones, as they discuss cannabis and their new collaboration with High Tolerance, a legacy brand that’s been around for almost a decade. These words aren’t just a passing comment; they are a reflection of a deeper understanding and a call to action that resonates throughout the industry.
“Cannabis has always inspired me, smoking at a young age until now, smoking in studio and sessions definitely have played a role in my music,” Rich adds, reflecting on the role of cannabis in his life and work. His words capture the essence of cannabis as not just a recreational substance but as a muse, a constant companion in the creative process. “I first smoked a joint when I was young, in my basement… And my mom and dad caught me; they were pissed but I loved it so much I couldn’t stop,” he reveals.
Jones agrees with Rich’s take. He has, in fact, been very vocal about his cannabis use for years now, as discussed in this Forbes interview from 2019. Nowadays, he looks for consistency, flavor and a great experience, something to keep him going all day long.
‘Good Weed Ain’t Cheap’
The collaboration between High Tolerance and artists Jim Jones and Rich The Kid is one woven from the threads of music, lifestyle and high-end cannabis culture. For Jim Jones, a titan in the East Coast music scene, this collaboration is a journey back to his roots, an ode to the culture that molded him.
“Being from New York, I know what gas is, I know what gas tastes like,” he says, referencing certain varieties of cannabis whose smell and taste are reminiscent of gasoline. “We don’t get 80 octane gas, we get 93 octane gas, the stuff they make race cars run.”
“The knoKnock Outckout really carries a punch. Like, you know, if you a real a smoker, a dog, I always suggest you smoke that Knock Out – and I hope you stay up,” he explains, laughing. “We did the test with plenty of people and it definitely punched them out.”
Capo Pop, on the other hand, has “a little bit more sweet flavor to it. It’s still got that drag to it, but it’s not as draggy as the Knock Out… It’s got a lot of taste, it’s fun and enjoyable.”
For his part, Rich The Kid brings his unique approach to the table with Rich Off Pop. His philosophy is embedded in every leaf and bud, a testament to patience and meticulous cultivation. “The difference is we take our time picking and growing, not just anything,” he explicates, …