‘Struggle, Resiliency And A Positive Future’: The Road Ahead for California’s Cannabis Market
Jeff Levers, co-founder of Beard Bros Pharms, shared candid insights into the challenges and potential of California’s cannabis industry at the recent Benzinga Cannabis Market Spotlight: California event in Anaheim. He described the industry in three words: “struggle, resiliency and a positive future,” acknowledging the persistent hurdles operators face while expressing optimism for improvement.
Navigating California’s Cannabis Industry
Levers highlighted the ongoing challenges within California’s cannabis market, noting that high taxation, regulatory complexities and fluctuating demand have posed obstacles.
Yet, despite these issues, he emphasized the resilience shown by industry participants and the potential for a more stable future. According to Levers, California’s cannabis market, though challenging, continues …