NY Cannabis Stores Get Green Light For Flashy Ads And Discounts As State Approves Over 100 New Permits
New York cannabis regulators have amended the state’s marketing rules – a stumbling block of which cannabis retailers have complained previously.
What Happened
The state Office of Cannabis Management has adopted regulations for personal home cultivation of cannabis, allowing for the rules to go into effect on Wednesday, reported The Buffalo News. During this week’s regular monthly Cannabis Control Board meeting the agency’s members sent changes to its Packaging, Labeling, Marketing and Advertising rules out for public comment, before the final approval.
“We’ve been following very closely the rollout of the market, the feedback from licensees, the feedback from our compliance unit on the common issues that are impacting the ability for our licensees to build awareness for their products, to engage consumers, to innovate their packaging and to optimize themselves,” John Kagia, director of policy at the OCM, said.
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